Ecommerce

What determines a buying decision online?

What determines a buying decision online December 1, 2011

When a visitor comes onto an e-commerce website the two main goals of a website owners are generally: – Convert visitor into a lead – Convert  visitor into a sale When a user lands on your website they need to feel welcome and comfortable with the business and feel assured before they even start putting […]

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Ecommerce Remarketing – Its Advantages And Disadvantages

Ecommerce Remarketing – Its Advantages And Disadvantages October 18, 2011

Ecommerce Remarketing is an online marketing strategy, used by marketers to convince a potential customer, who previously visited their website but did not make any purchase – to visit the website again, but this time make to purchase. The idea in this strategy, with the help of Google Adwords, is to convert a previous visiting […]

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