How Hosting Affects Your Website Page Rank?

by Wasim Ismail on February 22, 2011

Page Rank is a certain set of algorithms developed by Google noted from 0-10 (10 as the highest). Higher page rank websites are tagged as more trusted by Google. Page Ranks is based on the number of relevant back links and the relevance of the website contents.

Page Rank is essential if you are building a profit generating website and want your site to have higher visibility on search engines. Having no page rank does not mean your website is discouraging, it is still visible, however, having a higher page rank defines a good reputation in the internet. New websites and domains that have not been updated for long time normally would have dropped page rank.   Carry on creating good websites and relevant contents. You never know one of these days, you will reach the highest page rate of 10. 

In connection, many are still asking if their hosting affect their domains page rankings. The answer is no and yes in non-direct ways. No, because search engines weigh the significance of your domain contents and it does not matter who your domain hosting provider is. Yes, in a non-direct way because the uptime, bandwidth and securities of your website might influence your online presence and reputations. With this, you need to be wise in getting a hosting plan, choose provider that is spyware free, always uptime and with high bandwidth hosting.

Matt Cutts from Google said in a 2009 interview that page speed might affect your page rank in a small percent. It is not a big deal to many specially those who have established page ranks already, but if you want to take advantage of the small percent then  to increase your page rank. Be a relevant site on the net and contribute well on the World Wide Web, why not.

What can you do to increase your page speed?

  1. Hosting Subscription – As we discussed earlier, be sure to buy a reliable hosting, at least 99% uptime and secured. This does not mean that you need an expensive one, but sometimes, cheaper prices can put your website on a higher risk. Make some review researches first.

    If you will be running a basic HTML website or a blog site, a shared hosting plan will be good one. However, these plans normally have slower page speeds as domains are sharing the one server. If your website is dynamic or requires higher bandwidth, it is advisable to get your own dedicated hosting plan.
     

  2. Use of Media Files – High resolution media files such as images; videos or flash are good for viewing. However, too high resolutions can slow down your page downloads. Three hundred dpi is the standard resolution for graphic, though, this will not work well in website displays unless you have the highest bandwidth. Web image resolution is normally set to 72 dpi for images, you may use the same for your media files. Similar idea works on other media files, you can lower your media file resolutions. Many visitors leave websites that downloads very slowly even if they are interested in the content. In this way, your visitors can only stay on your site for a very short time and this can affect your bounce rates or traffics.
     
  3. Scripts and Cascading Style Sheets (CSS) – CSS and action scripts like JavaScript and VbScripts can also decrease your page speeds.  You can compile your scripts and CSS in external files. Embedded scripts and CSS are downloaded every time you load a page while external files will only be called when needed. 

Whether you have 1000 back links monthly or only 10. Whether your website is PR 0 or PR 10. Creating a good reputation online is always connecting to relevant websites and contributing essential contents on the web.

Image: renjith krishnan / FreeDigitalPhotos.net

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