One of the most recent concerns among bloggers nowadays are the updates made with Google Panda. These changes have greatly affected SEO marketing in the sense that these have limited keyword links and the classifications of documents depending on their quality and content.
Now, if you are one of the bloggers and site owners who have been greatly affected with these Google Panda tweaks – don’t worry. There are actually ways to maintain your high rankings, despite the said changes.
Here are simple tips that you might want to take into account:
1. Post fresh blog constantly– Google panda consistently checks the web for websites to rank. The best method to have a very good ranking is to publish fresh articles on your blog. Take note that constantly updating the content of your blog will increase your websites’ position – and it can lead to more readerships as well.
However, you must likewise bear in mind that your fresh articles must be of good quality. Otherwise, your site will most probably suffer from a decrease in ranking. This is due to the fact that the algorithm of Google Panda allows it to check quality blogs and classify documents based on its specific quality – designed to insure that a site with crappy content gets a low position.
Hence, take the time to create new and quality content and avoid just spinning contents of other websites in order to avoid its negative effect in your page ranking.
2. Use authority sites. These are sites that are usually recognized by algorithms like Google Panda as “authority”. This recognition of authority sites by Google are traceable due to their quality contents and backlinks – which allows them to get an extra high position/ranking from search engines.
To be linked to an authority site, you must have strong and unique contents that must likewise contain a lot of pages, in order to encourage others to share your link. You must also link your niche to many top position sites. And also get your site listed to yahoo directories.
Use famous authority sites like news site CNN, FOX, and BBC. Take note that participating in these websites secures your position in search engine algorithms. Create comments and opinions and answer possible inquires that are related to your niche. This way, your blog will be perceived as important and popular.
Also worthy to note is Google Panda’s criterion, which gives credit to authority sites like amazon.com and other more famous ranked blog sites, all meant to increase your rankings.
3. Create contextual Backlinks. How you create your backlinks plays an important role on how your site will be ranked by search engine. Focusing on contextual linking is one of the best ways for blog sites to increase position – primarily because this is the type of linking wherein the link of a website is placed on another website that matches the theme of the website, or the link is found in the body of the blog or content.
For example, if you are writing an article, you can create backlinks from the content of the said article, by using specific keywords in your content in the body of the blog that you are writing. Then, you create a backlink of that word to your very own blog site, increasing your site’s own link weight.
4. Get involved in social media. Your blog sites’ influence in social media giants such as Twitter and Facebook, will also determine your ranking on panda. You need to create fan pages on this social media that will then be linked to your blog site. In other words, your blog site must be visible among social media networks to increase popularity and rankings.
Social networking is also one way of increasing traffic to your website without having to bother about the updated version of Google panda’s algorithm.
So, these are some of the quick tips to improve you position and page rank even with the strict classifications and updated algorithms of the Google Panda. Keep these in mind and stay consistent, you will sail though the panda updates.
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